M&S Food
Client
Whippet [M&S Food]
Industry
FMCG, Food, retail
Deliveries
Design, digital, print, artwork
The Challenge
Working with Whippet on the Christmas campaign for M&S Food’s café menus, across digital in-store menu boards and handheld print menus. The brief was to make the festive range feel special and appetising, while keeping a large, detailed menu easy to scan at a glance. Alongside the design, I updated prices and food products across the menus, keeping everything accurate and consistent. It all had to sit within the M&S brand guidelines, and work as one system across screen & print.
