Draftline

Client
draftline covering (AB inBev) the worlds largest brewing corporation with a portfolio of over 500 alcohol and beverage brands

Industry
FMCG, alcohol

Deliveries
Digital UI design

The Challenge
Designed digital marketing assets for a portfolio of alcohol brands, including email campaigns, homepage banners, and social content for Facebook and Instagram. Delivered at pace through the World Cup, one of the busiest trading periods of the year, balancing high volume with brand consistency across every label. Worked in Figma alongside AI-assisted tools to speed up production and keep quality high at scale.