adidas [Optimé]
Client
adidas
Industry
Fashion
Deliveries
Design, digital, e-commerce, presentations
Adidas is a major German multinational sportswear company that designs athletic footwear, apparel, and accessories, widely recognized for its iconic three-stripe logo and strong influence in sports and fashion culture.
The Challenge
Digital Designer contributing to the adidas Optime campaign, delivering designs across web and app platforms. Designed CRM newsletter emails for desktop and mobile.
Designed app pages, including a drop page and women’s EPLP pages ensuring full alignment with adidas brand and style guidelines.
Delivered homepage, category, and gender landing pages, as well as PLP and PDP designs, optimised for desktop, tablet, and mobile devices.